Assessing the Impact of Tourism on Revenue Generation, Employment Creation, and SMEs in Akwa Ibom State, Nigeria

Abstract

This study investigates the impact of tourism on revenue generation, employment creation, and the development of small and medium-sized enterprises (SMEs) from 2019 to 2023. Utilizing a descriptive research design and secondary data from government and tourism publications, the analysis shows that tourist activities significantly boost revenue through spending and hospitality services. It also highlights that tourism generates direct and indirect employment across various sectors, including hotels and entertainment. Furthermore, the sector fosters the growth of SMEs by creating opportunities for local entrepreneurs in trade and related businesses. Despite these benefits, challenges such as inadequate infrastructure, limited investment, and insufficient promotion of tourist attractions hinder the sector's full potential. The study suggests that government initiatives should focus on investing in tourism infrastructure, enhancing marketing strategies, and ensuring a safe environment to support tourism growth and optimize economic gains.